Technology
Utilize technology to gain an advantage in today’s competitive environment. Technology by itself is not THE solution -- It’s how you use the trends and tools as part of an overall marketing and business plan. Technology changes rapidly - feel free to suggest resource updates for this page.
Trends
Social Media Marketing (pdf), a PowerPoint presentation presented by Julie Fox at the Illinois Specialty Crops, Agritourism and Organic Conference, January 2011 . Note: Links from this presentation may need to be copied and pasted into your browser. All links were current as of date of presentation. Please contact us if you find a link not working.
The Social Media Revolution, a 4:22 video on YouTube highlighting social media developments
Pew Internet
The Social Pulpit - Report on Obama's Use of Social Media
Tools
- Email, Texting, Instant Messaging & Skype
- Web
- Blogs, Microblogs & Forums
- Audio, Photos & Video
- Social Networking
- Online Events
- Online Collaboration
- Maps & Apps
- RSS, Bookmarks, Mash-ups, Widgets, Virtual worlds and more
This section is currently under development.
Email, Texting, Instant Messaging & Skype
Email - creating and managing a list
Texting
Instant Messaging
Skype
Web - an attraction & a place for interaction
Developing websites and microsites
Search Engine Optimization
Google Analytics
Blogs, Microblogs & Forums
Create a Blog - Blogger, TypePad, WordPress
Technorati
Blog Pulse
Forums
Audio, Photos & Video
Editing and Posting Audio:
Audacity
Photos:
Flickr
Photobucket
Editing and Posting Video:
YouTube
Vmeo
Google Video
Podcasts:
Podnova
Podcast
Podcast Alley
iTunes
Social Networking
Facebook
Google+
Pinterest
LinkedIn
Create your own social networking site - ning
Discover Your Social Web: An Ohio Farm Bureau Guide to Social Media
Mashable Social Media Guide to Twitter
Track activity with Google Alerts and Social Mention
Online Events
Online Collaboration
Maps & Apps - Internet Maps, GPS Programs, Other Map Opportunities
Ohio businesses and communities frequently have incorrect or incomplete information on Internet maps and are often invisible on GPS systems when someone uses the function ‘find food / find points of interest.' An estimated 50 million people worldwide will be using GPS by 2010. That number could jump to over a billion, because GPS chips are being imbedded in mobile phones and laptop computers. Contact Julie Fox for more information on a new Maps & Apps program.
Maps, Apps and Mobile Media Marketing Presentation by Julie Fox, January 2012:
RSS, Bookmarks, Mash-ups, Widgets, Virtual worlds and more ...
RSS:
Really Simple Syndication A method to syndicate online content, enabling others to subscribe to receive content automatically
Google Feedburner
Social Bookmarks:
Delicious
Digg
Reddit
StumbleUpon
Mash-ups
Widgets
Virtual Worlds
More ...
